Puncturing Equilibrium: Radical Innovation As New Market Emergence | tvass on technology innovation: "Market selection in innovation economics is not neutral either, as Kimura suggests it is for genetic selection. Neutral selection works as a metaphor for equilibrium economics, not innovation. A new product in sustaining innovation that actually gets selected by consumers, however, is influenced by the genetic pattern of interaction in the technological procreation of the product.
As Kimura points out, in genetics “proximity,” not size, is what matters. In this case, close counts. “Probably, what determines the pattern of interaction between amino acids in evolution, says Kimura, “is their physical proximity or direct contact within the folded protein.”
Proximity matters both for small adaptive changes, which consumers select, and for the closeness in the one-way information flows in technological innovation that occurs in distinct geographical settings. The more the technological features of the new sustaining innovation look like the old product features, the greater the likelihood of consumer selection.
Technological closeness in sustaining product innovation for regional economics is analogous to closeness in amino acids in the DNA structure of the folded proteins. Sustaining innovation is like nearly neutral evolution because the technological genetics existed in the previous generation of products"
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